Must-Have Items from the 2025 Racing Season Collection

The 2025 racing season is underway, and with it comes a new collection of merchandise that goes beyond basic fan items. So, what makes something a must-have in 2025? This year highlights a mix of fresh design, eco-friendly materials, and a strong tie to the changing culture of motorsports.

Fans want products that show their support but also fit into their daily lives, combining motorsport passion with style. The latest collection is energetic and colorful, offering pieces for dedicated fans as well as those who just enjoy the sport casually.

Must-Have Items from the 2025 Racing Season Collection: Current Trends

The merchandise for 2025 stands out because it isn’t just about slapping a logo on a shirt. Brands are making items that feel personal and current, letting fans express themselves and share their love of racing at the same time. The focus is now on wearable fashion that’s easy to use every day, not just on race weekend.

What Sets Apart the 2025 Racing Collection?

This year’s items bring new ideas and reach more people. Instead of simple logo tees, fans can find creative prints, special designs, and products that draw inspiration from both racing history and modern style.

There’s more attention to good quality, comfort, and eco-friendliness, with many fans wanting to buy items that are made responsibly. The growing number of women and younger fans means that brands now offer more choices, with women’s clothes and unisex styles.

For example, the collection of Hertz Team Jota merch & apparel shows this change, with a range that brings together tradition and a fresh look.

Another thing making this collection special is Formula 1’s 75th anniversary. To celebrate, brands are releasing limited edition items that praise F1’s long history and feature modern touches.

This mix of the old and new draws in both longtime fans and those just getting started. Expect lots of bold colors and designs inspired by 1990s NASCAR, giving today’s clothing a lively, retro look.

How Do Racing Styles Influence This Year’s Merchandise?

The fast-growing popularity of motorsport across the world and social media trends has had a big effect. Racing gear is now often seen as street fashion. Drivers like Lewis Hamilton, who have an individual sense of style, have helped make racing wear cool for everyday use.

Big trend collaborations between fashion labels and racing teams mean more options, from high-end jackets to streetwear with racing details. These team-ups have produced exclusive merchandise that blends motorsport energy with high fashion.

Practical, race-ready gear is more important than ever. With 24 F1 races set over five continents, fans need clothing that’s comfortable and easy to travel with. The six sprint races happening this year also create a demand for unique, event-themed merchandise.

Collectibles, such as the 2025 IndyCar Collection, still play a big part for fans who love trading cards featuring top drivers like Alex Palou and Colton Herta.

What Materials and Modern Features Are in This Year’s Racing Merchandise?

It’s not just how the products look-technology and new materials are just as important. More fans care about how things are made and what their stuff is made from, so brands are looking for ways to make better and more responsible choices.

Quality Fabrics and Eco Materials

This year’s clothes are lighter, more breathable, and designed to keep sweat away. This focus on comfort means fans can wear their team’s gear on sunny race days or anytime. Newer materials help keep people cool and comfortable, no matter where they are.

More brands are also trying eco-friendly options-using recycled polyester, organic cotton, and other responsible choices. Many fans want to know their clothes were made well and with care for the planet, so there’s a clear move towards more responsible fashion in racing gear.

Smart Gear: Tech Features in New Merch

Looking forward, clothing with built-in tech is starting to show up, like shirts with sensors or jackets that can light up. These smart upgrades are meant to make fans feel even closer to the action. Digital items are also getting more popular-fans can buy digital collectibles, virtual racing suits for avatars, or NFTs tied to race moments. This adds new ways for fans to engage with the sport, online and in real life.

Top Products from the 2025 Racing Season Collection

The 2025 season features a wide range of products for all kinds of fans. There’s gear for everyday fashion, accessories, and unique collectibles for the most passionate supporters.

Apparel: T-Shirts, Hoodies, and Outerwear

• • T-Shirts: Creative prints, bright colors, and retro-inspired graphics have replaced plain logo tees. They’re comfortable, eye-catching, and work on race day or anywhere else.
  • Hoodies/Jackets: These now have bigger patterns, bold panels, and modern shapes. Some are inspired by old-school racing style but with new materials for better comfort and fit.
  • Athleisure: Racing looks now show up in bodysuits, tracksuits, and jumpers. Quick-turn custom orders (now 2-3 weeks) let teams update designs fast for changing sponsors.

Accessories: Hats, Flags, and Scarves

• • Caps: Still a staple, but now available with updated graphics and different fits.
  • Hats/Fascinators: Some fans are going all out with bold hats for events.
  • Scarves and Flags: These classic fan favorites bring supporters together and add to the fun at the track.
  • Bags and Backpacks: These help carry all the essentials and show your team pride at the same time.

Collectibles and Fan Memorabilia

• • Trading Cards: The 2025 IndyCar Collection cards feature top drivers-like Alex Palou (Card #1), Colton Herta (Card #2), and Scott McLaughlin (Card #3). Rare cards include special blue, black, and gold editions.
  • Model Cars/Autographed Merchandise: Signed gear, scale models, and parts of race-used items (like a piece of a race suit) are highly sought after.

Race Day Must-Haves

Comfort and practical items make race day better:

• • • Light, comfortable tops and bottoms
    • Portable phone chargers
    • No-spill water bottles
    • Noise-cancelling headphones
    • Foldable seats and compact binoculars

Many of these have team colors or logos to show support, but they’re functional first.

Limited Editions and Special Collaborations for 2025

This year, exclusive and limited-edition items are a big draw. High-profile brand collaborations and special team releases mean merchandise is as much about collecting as it is about wearing or using it.

Designer Collaborations and Team Drops

More well-known brands are teaming up with race teams-think Louis Vuitton and Tommy Hilfiger launching new lines together with F1 teams. From designer jackets to stylish streetwear, these partnerships have something for different fans, including more options for women. Teams also roll out anniversary and event-themed gear, especially for F1’s 75th year.

How to Find Limited Edition Gear

Official team stores (online and in-person) are your main source. Brands often give updates about releases on social media or in newsletters, so being subscribed or following your favorite team is helpful. Other options include specialty online racing shops or high-end fashion stores that stock these collaborations.

Some items are only for sale online or at race weekend pop-ups. Quick-exclusive drops can sell out in minutes.

For premium items, prices start around $700 and can go much higher for custom orders. The value of F1 luxury goods went up sharply in 2023, so competition is stiff for rare pieces.

How to Choose the Best Racing Merchandise in 2025

With so many products to pick from, it can be hard to know where to start. Focus on what you really like and how you plan to use the item so you make choices that you’ll be happy with.

Choosing by Racing Series or Driver

Series	Drivers	Popular Merchandise
Formula 1	Lewis Hamilton, Charles Leclerc	Team gear, anniversary jackets, driver shirts
IndyCar	Alex Palou, Colton Herta, Josef Newgarden	Trading cards, team caps, signed memorabilia

Pick items that highlight your top series or driver for a personal touch to your collection.

Blending Racing Gear with Everyday Clothes

Most brands now offer subtle, comfortable items meant for daily outfits, not just the racetrack. Choose breathable, casual pieces. For example, a team jacket or graphic T-shirt can easily fit in with your regular clothes. There are plenty of unisex options now, as well as more women’s gear, so everyone can show their support in a way that matches their style.

Where to Start for New Fans and Collectors

If you’re just starting, try a classic cap or team T-shirt-these are easy to wear and not expensive. For those wanting to collect, focus on special editions, signed items, or trading cards, like the 2025 IndyCar set. Make sure to check if rare items are real to keep your collection valuable.

Shopping Tips: The Best Places and Times to Buy Racing Gear in 2025

Official Stores vs. Other Sellers

• • Official Team Shops: The safest way to buy real merchandise, whether it’s online or at the track. Official stores have the biggest range, including new and limited releases.
  • Licensed Products: Always look for licensed gear-it guarantees quality and that part of your purchase supports the team or league.
  • Avoid Knockoffs: Unofficial items may be lower quality and don’t help your favorite drivers or teams.

Online Compared to Trackside Purchases

Shopping Method	Pros	Cons
Online	Easy access, big selection, can compare prices, global shipping	Can’t see items in person, shipping fees, might miss the “event” feeling
Trackside	Try before you buy, race-day excitement, unique event-only items	More expensive, limited stock, harder to carry purchases around

Timing Your Gear Purchases

• • Collections usually drop at the start of the season (F1 starts in March), with the best variety but highest prices.
  • Shop later in the season for possible discounts-some limited sizes may be out of stock by then.
  • Pay attention to release schedules for special editions and exclusive items, which may launch suddenly. For collectors, tracking official card checklists or release dates is a good move.